Serving a million markets of one:

Delivering customer excellence across financial services

Podcast produced with

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EPISODE 1: Customers expect their financial services providers to anticipate their individual needs and provide timely and relevant information and recommendations. It’s assumed – customers simply expect it.

Digital services clearly offer speed and convenience, but does ‘going digital’ dehumanise the customer relationship? In this episode Starling Bank’s Head of Technology Advocacy, Jason Maude joins Accenture MD Peter Kirk to chat about blending digital and physical services, reducing friction, increasing convenience and adding a human touch.

Talking Shop by MarketforceLive is the podcast for financial services professionals looking to transform and optimise their business growth. Accenture experts join insiders from Starling Bank, Aviva, Anorak and HSBC to dissect a different topic in each episode. The series will cover: 

Episode 1: Serving a Million Markets of One: Delivering Customer Service Excellence 
Episode 2: Driving Growth in Insurance Through Advanced Personalisation and Value-Added Services 
Episode 3: Tackling the Future Data Economy: the Quest for New Revenue Streams 
Episode 4: Engaging Customers Across a Growing Range of Channels and Platforms

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About Accenture
Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 482,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives.

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